Director of Product Marketing
Core
Build and lead Product Marketing from the ground up to define product narrative, positioning, and differentiation for an AI workforce orchestration platform.
Role type
Director of Product Marketing (Strategic & Hands-on IC)
Builds
Product marketing strategy, messaging frameworks, go-to-market plans, and sales enablement assets for enterprise AI infrastructure.
Domain
Enterprise AI / Agentic AI / Automation / B2B SaaS
Deliverable
product features
Required skills
Product marketing strategy, go-to-market leadership, messaging & positioning, competitive intelligence, sales enablement, stakeholder management, team building, generative AI knowledge, enterprise sales motions
Preferred skills
Building PMM functions at high-growth startups, visual asset creation, Salesforce experience
Technologies
Salesforce
Responsibilities
Own product marketing strategy including positioning, messaging, launches, and competitive intelligence; Develop core product narratives and differentiation; Lead go-to-market strategy for major features; Define key personas and create influencing content; Build scalable sales and customer enablement programs; Partner with Product and Sales to integrate market insights; Recruit team members to expand the function.