GTM Engineer
Core
Build and own an AI-driven growth engine for commercial insurance brokers, focusing on paid media, account-based marketing (ABM), and automated broker lifecycle workflows.
Role type
Senior Growth Engineer (Marketing)
Builds
Automated broker lifecycle journeys, paid media campaigns, ABM programs, and AI-search infrastructure.
Domain
Commercial Insurance / Insurtech / B2B SaaS
Deliverable
product features
Required skills
Paid media strategy, Account-based marketing (ABM), Marketing automation, Conversion rate optimization (CRO), AI-search entity infrastructure, Data analysis, Content creation
Preferred skills
Insurtech experience, AI-native company experience, Technical execution
Technologies
Cursor, Claude Code, Codex, MAP tools, Schema markup
Responsibilities
Run end-to-end paid media and ABM campaigns; Design and implement broker lifecycle journeys and intelligent sequences; Build and iterate landing pages and website flows for conversion; Implement structured data and AI-search visibility; Build marketing automation dashboards and attribution models; Produce performance creative assets.
Seniority
Senior, hands-on IC