Vice President of Product Marketing
Core
Lead the full Product Marketing function to shape positioning, messaging, and go-to-market strategy for CreatorIQ's platform, data, and AI capabilities as it evolves into an AI-native operating system for creator-led growth.
Role type
Senior IC Vice President of Product Marketing
Builds
CreatorIQ's product narrative, go-to-market strategies, launch materials, and sales enablement tools for enterprise buyers.
Domain
B2B SaaS / Influencer Marketing / AI Infrastructure
Deliverable
product features
Required skills
Product Marketing strategy, team leadership, go-to-market strategy, product positioning, competitive intelligence, sales enablement, executive storytelling, cross-functional partnership, roadmap influence
Preferred skills
AI leadership, experience in creator marketing or enterprise technology
Technologies
Creator Graph, AI-native platforms
Responsibilities
Lead the Product Marketing function and develop high-performing teams; Define product positioning and messaging for enterprise buyers; Own go-to-market strategy for major product launches; Translate complex product and AI capabilities into business narratives; Build market and competitive intelligence capabilities; Strengthen sales enablement with messaging and launch materials; Partner with CMO and peers to create integrated marketing strategies; Establish scalable systems and processes for the Product Marketing function.
Seniority
VP, hands-on IC with team leadership