Marketing Manager, Community & Events
Core
Lead event marketing and community-building initiatives to strengthen brand visibility and build relationships across the advertising technology industry.
Role type
Marketing Manager, Community & Events
Builds
Industry conferences, executive gatherings, webinars, online activations, and community programs
Domain
Advertising Technology (AdTech)
Deliverable
product features
Required skills
Event planning and execution, Sponsorship management, Sales collaboration, Community management, Co-marketing initiatives, Vendor and budget management, Lead generation tracking, Project management
Preferred skills
AdTech industry experience, Programmatic advertising knowledge, Connected TV ecosystem familiarity, International travel
Technologies
None stated
Responsibilities
Manage the industry event calendar end-to-end, Develop engaging event experiences through sponsorships and activations, Collaborate with Sales to define target audiences and implement follow-up processes, Build and nurture an active community of customers and partners, Develop co-marketing initiatives with ecosystem partners, Coordinate external agencies and vendors, Monitor event performance and community engagement metrics, Gather feedback to refine strategies
