Content Marketer
Core
Develop and execute end-to-end B2B content strategies to drive engagement, generate leads, and support business objectives for Johnson Controls' thermal management and building systems.
Role type
B2B Content Marketer
Builds
Blog posts, whitepapers, case studies, eBooks, infographics, videos, and social media content
Domain
Industrial technology / Building systems
Deliverable
product features
Required skills
B2B content strategy, storytelling, SEO, CMS proficiency, content distribution, analytics, project management
Preferred skills
Industrial/technology sector experience, marketing automation, CRM systems, graphic design, video production
Responsibilities
Create comprehensive content marketing strategy, produce high-quality content assets, optimize content for SEO, distribute content across channels, engage audiences via social media, analyze performance metrics, collaborate cross-functionally with sales and product teams
Seniority
Mid-level, hands-on IC
