Regional Field Marketing Manager – HVACR
Core
Drive localized marketing impact and pipeline growth for HVAC-R portfolio (York, Sabroe) across Germany & CEE through demand generation, event execution, and sales enablement.
Role type
Regional Field Marketing Manager
Builds
Localized demand generation programs, events, and sales enablement materials for HVAC-R products
Domain
Industrial technology / HVAC-R / Building systems
Required skills
B2B marketing strategy, digital marketing execution, lead generation, event planning, project management, sales funnel analysis, marketing automation, cross-functional collaboration, performance analysis
Preferred skills
HVAC-R industry experience, French language skills
Technologies
Marketing automation tools, dashboards
Responsibilities
Plan and execute multi-channel demand generation programs; Lead end-to-end planning and execution of local events; Build and manage campaign calendars; Monitor and optimize marketing funnel metrics; Collaborate with global teams to localize campaigns; Provide market insights to stakeholders; Partner with sales for enablement
Seniority
Mid-Senior, hands-on IC
