Associate Director of Geo Marketing
Core
Develop and lead the firm's overarching strategy for events, client hospitality, and sponsorships to ensure initiatives are tailored to specific market needs and drive business opportunities.
Role type
Associate Director of Geo Marketing (Strategy & Client Development)
Builds
Scalable event infrastructure, high-impact client engagement programs, and optimized market performance frameworks.
Domain
Professional Services / Legal Industry / B2B Marketing
Deliverable
product features
Required skills
Event strategy and execution, Client hospitality management, Sponsorship ROI analysis, Governance and process design, Impact analytics, Vendor and agency relations, Team leadership and mentorship, CRM and TicketManager proficiency, Microsoft Office suite, Local business organization engagement
Preferred skills
Legal industry experience, Senior-level management experience
Technologies
iManage, TicketManager, CRM, Microsoft Office
Responsibilities
Develop market-aligned strategies for events and sponsorships; Oversee end-to-end planning and execution of firm-hosted events; Manage high-touch client hospitality for priority accounts; Establish governance structures for event investments; Measure and report on pipeline impact and brand sentiment; Lead and mentor a market-based team; Manage relationships with luxury venues and creative agencies.
Seniority
Senior, hands-on IC with management responsibilities