Senior Analyst, Marketing Technology
Core
Member of the Marketing Technology Operations team enabling marketing projects and driving operational efficiencies through technology implementations and support.
Role type
Senior Marketing Technology Operations Analyst
Builds
Marketing technology configurations, training programs, and optimized processes for marketing project execution
Domain
Retail / Marketing Technology
Required skills
Marketing technology systems knowledge, system configuration, training delivery, process optimization, third-party vendor partnership, requirement gathering, data governance
Preferred skills
Traditional/digital marketing experience, self-motivation, project leadership, problem-solving in ambiguity, complex communication
Technologies
Digital asset management, dynamically assembled creative/content, campaign and offer management, marketing workflow management, agile marketing
Responsibilities
Provide on-going support for marketing systems via training and on-boarding; optimize processes through automation and configuration enhancements; partner with third-party software providers; collaborate with product management and cross-functional teams to understand requirements; configure technology and roll out solutions based on gathered requirements
Seniority
Senior, hands-on IC