Go To Market Sr Sales Manager - Everyday Pantry Essentials
Core
Own go-to-market strategy and business performance for an assigned CPG category to drive sustainable growth, profitable sales, and market share gains.
Role type
Sr. Category Commercial Manager (CPG)
Builds
Category growth plans, pricing/promotion strategies, and innovation roadmaps for consumer packaged goods brands.
Domain
Consumer Packaged Goods (CPG) / Retail
Required skills
CPG sales and category management, P&L management, trade investment optimization, syndicated data analysis (Circana, NielsenIQ), S&OP/IBP planning, cross-functional influence
Preferred skills
MBA, multi-year category growth strategy leadership, executive presentation experience, shopper marketing expertise
Technologies
Circana, NielsenIQ, S&OP, IBP
Responsibilities
Develop annual and long-range category go-to-market strategies; deliver Net Sales, Gross Profit, and market share objectives; partner with customer teams to execute growth plans; lead inputs into S&OP and IBP processes; optimize pricing and product mix strategies; represent the category in senior leadership discussions.
Seniority
Senior, hands-on IC