Snacks CSL Natural
Core
Lead business plan development and execution for Campbell's Snacks categories at Sprouts Farmers Market and KEHE distributor, focusing on distribution growth, trade management, and category strategy.
Role type
Senior Customer Sales Lead (Natural Channel)
Builds
Sales volume, trade share, and distribution presence for Campbell's Snacks brands
Domain
FMCG / Food & Beverage / Retail Sales
Deliverable
product features
Required skills
Trade demand planning (e4), financial acumen, trade fund management, syndicated data analysis (IRI/Nielsen), category strategy, distributor management, negotiation, forecasting, promotional planning
Preferred skills
Natural Channel experience, broker management, direct/distributor experience, supply chain knowledge, P&L management
Technologies
e4, IRI, Nielsen
Responsibilities
Deliver annual operating plans for sales and profit; monitor and update business plans via e4; manage KEHE distributor performance; conduct category strategy sessions; develop monthly forecasts; sell-in new items; attend trade shows; implement collaborative marketing programs; identify volume growth opportunities; manage trade funding
Seniority
Senior, hands-on IC
