Behavioral Science Manager - Capabilities
Core
Advance behavioral science, consumer intelligence, and evidence-based growth capabilities across the enterprise by translating research and insights into scalable tools, frameworks, and applications.
Role type
Manager of behavioral science capabilities and consumer intelligence
Builds
Scalable tools, frameworks, and applications for decision making and growth
Domain
Consumer packaged goods (CPG) / Behavioral Science / Marketing Strategy
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Translating insights and analytics into actionable business recommendations, working within matrixed organizations, developing and communicating frameworks and training materials, working with third-party partners, communicating complex concepts clearly, leading capability-building projects, synthesizing consumer and business insights
Preferred skills
Knowledge of consumer insights, marketing effectiveness, and related frameworks, methodologies, tools, and processes
Technologies
Artificial Intelligence-enabled tools, workflows, and knowledge systems
Responsibilities
Support the development and deployment of enterprise behavioral science and consumer intelligence capabilities, translate behavioral science research into practical frameworks and business applications, partner with cross-functional teams to embed evidence-based consumer understanding into brand strategy and innovation, support the evolution of behavioral science principles and marketing effectiveness frameworks, assist in developing consumer-centric frameworks for communication and packaging, support the application of Jobs-to-be-Done methodologies, create playbooks and capability-building programs, partner to identify and scale methodologies and tools, support the implementation of AI-enabled tools for consumer understanding, lead and manage capability-building projects, synthesize complex insights into actionable recommendations
Seniority
Manager, hands-on IC with strategic oversight