Campagne-/Activatiemarketeer
Core
Translating product propositions into effective commercial campaigns and activations that drive advisor engagement and measurable results.
Role type
Campaign/Activation Marketer
Builds
Commercial campaigns and activations for financial advisors
Domain
Financial services / B2B marketing
Deliverable
product features
Required skills
Campaign management, Project management, Data-driven decision making, Stakeholder management, Multi-channel campaign execution, Compliance adherence
Preferred skills
Financial services experience, B2B(2C) marketing, Multichannel campaign expertise, Compliance knowledge, Income insurance knowledge
Technologies
Dashboards, Funnel data, KPIs
Responsibilities
Develop and execute campaigns and activations, Coordinate the full campaign lifecycle from briefing to evaluation, Ensure timely launch and regulatory compliance, Collaborate with Sales, Product, UX, and Legal, Analyze data to optimize the commercial funnel, Monitor results and provide feedback to product and sales teams
Seniority
Mid-level, hands-on IC