Marketing Manager - 12 month fixed term contract
Core
Develop and execute go-to-market strategies for Everyday Business Banking products to drive acquisition, engagement, and retention.
Role type
Product Marketing Manager
Builds
Integrated marketing campaigns and customer-led growth initiatives for business banking products
Domain
Financial Services / B2B Banking
Deliverable
product features
Required skills
Go-to-market strategy, integrated campaign execution, customer lifecycle marketing, data-driven optimization, stakeholder influence, budget management, commercial acumen
Preferred skills
Experience in financial services or B2B, agile environment experience, cross-functional collaboration
Technologies
None explicitly stated
Responsibilities
Develop insight-led product marketing and go-to-market strategies; Lead end-to-end integrated marketing campaigns; Deliver customer-centric marketing to drive acquisition and retention; Use data to measure effectiveness and optimize marketing; Build trusted relationships with internal and external stakeholders; Manage campaign budgets, governance, and risk
Seniority
Mid-Senior, hands-on IC
