Director, Global Marketing - Website
Core
Lead global digital strategy, website governance, and customer experience for Omnipod.com to drive leads, education, and retention for diabetes care products.
Role type
Senior Director, Global Digital Marketing & Website Strategy
Builds
Global digital presence, content architecture, and high-performing customer funnels for Omnipod
Domain
Medical Devices / Diabetes Care / Digital Marketing
Deliverable
product features
Required skills
Global digital strategy, website governance, conversion rate optimization, SEO, analytics, AI-enabled tools, cross-functional leadership, stakeholder alignment
Preferred skills
Medical device/healthcare industry experience, multinational experience, diabetes community passion
Technologies
CMS/CRM platforms, web technologies, analytics dashboards, AI tools
Responsibilities
Lead global digital presence and content architecture; Develop end-to-end website and funnel strategies; Optimize global digital funnels for leads and retention; Establish global website governance and standards; Partner with cross-functional teams on digital performance and CRO; Lead and mentor a team of digital professionals
Seniority
Senior Director, strategic leadership & team mentorship