Marketing Analyst
Core
Plan, design, and execute B2B client marketing activities to deliver revenue targets and optimize marketing investment for Visa's business in Malaysia.
Role type
Senior Marketing Analyst (B2B Client Marketing)
Builds
Client marketing programs and revenue-generating services for financial institutions and merchants
Domain
Payments / Financial Services
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
B2B client marketing management, project management, analytical thinking, budget management, campaign ROI tracking, agency management, cross-functional collaboration
Preferred skills
Experience in Financial, Payments, E-sports, Lifestyle Marketing, or Technology industry
Technologies
N/A
Responsibilities
Deliver Marketing Services/VAS revenue targets for Visa clients, manage marketing budget adherence, drive local campaign reporting and ROI tracking, support key marketing programs with the Head of Country Marketing
Seniority
Mid-Senior, hands-on IC