Go-To-Market Strategy & Enablement Mgr
Core
Designing and delivering go-to-market strategies, frameworks, and action plans to enrich client experiences, drive revenue growth, and strengthen relationships for a banking institution.
Role type
Go-To-Market Strategy & Enablement Manager
Builds
GTM strategies, sales enablement plans, client engagement tactics, and external-facing tools for Sales, Product, and Client Care teams.
Domain
Banking / Financial Services
Deliverable
product features
Required skills
GTM strategy design, sales enablement planning, client engagement strategy, cross-functional collaboration, content development, metric development
Preferred skills
Thought leadership cultivation, strategic partner management, ambiguous environment navigation
Technologies
Microsoft Office (Word, Excel, Access, PowerPoint)
Responsibilities
Develop GTM strategies and tactics for Sales, Product, and Client Care functions; Collaborate with cross-functional teams on new product launch readiness; Design and execute sales enablement plans; Manage client engagement strategies throughout the purchase journey; Develop external-facing tools and collateral for sales teams; Interface with Corporate Marketing to provide product expertise and client voice.
Seniority
Mid-Senior, hands-on IC