Product Manager, Mako
Core
Develop and execute marketing strategies to drive sustainable growth of the Mako SmartRobotics business in Korea.
Role type
Product Manager (Marketing)
Builds
Mako SmartRobotics portfolio commercialization and market adoption in Korea
Domain
Healthcare / Medical Robotics
Deliverable
product features
Required skills
market analysis, annual marketing planning, product positioning, portfolio management, pricing strategy, customer engagement, medical education program management, budget management, compliance review, competitive intelligence
Preferred skills
medical devices experience, orthopedics experience, robotics experience, new product launch support
Technologies
Microsoft Office (PowerPoint, Excel, Word, Outlook)
Responsibilities
Lead product marketing activities for the Mako SmartRobotics portfolio in Korea; Develop and execute annual marketing plans, commercialization plans for new product launches, and long-range strategic plans; Develop product positioning, value propositions, and key messaging strategies; Support portfolio planning, product lifecycle management, and pricing strategy development; Partner closely with Sales, Clinical, and regional teams to achieve business objectives; Plan and execute marketing projects and initiatives from concept through implementation; Organize and support value-added Medical Education (MedEd) programs; Manage marketing budgets and resource allocation; Conduct market analysis and competitive intelligence to identify market trends, customer needs, and growth opportunities; Prepare and communicate business insights through reports, presentations, and strategic recommendations; Conduct initial compliance reviews of marketing and sales activities and support HCP-related needs assessments.
Seniority
Senior, hands-on IC