Event Marketing Manager
Core
Lead global event strategy and revenue growth by managing a portfolio of multi-industry exhibitions and transforming physical experiences into high-impact revenue engines.
Role type
Senior Event Marketing Manager (Team Lead)
Builds
Global event portfolio and strategic lead integration for Trimble Field Systems
Domain
B2B Technology, Construction, and Industrial sectors
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Team leadership and mentorship, Event strategy and execution, CRM and Marketing Automation proficiency, B2B technology/industrial sector experience, Data analysis and ROI optimization, Vendor negotiation
Preferred skills
Complex lead distribution model design, Global venue negotiation, Executive presentation skills
Technologies
Salesforce, Marketo
Responsibilities
Lead and mentor a high-performing team of event specialists, Spearhead strategy and implementation for major multi-industry exhibitions, Partner with Marketing Operations on lead-capture workflows and data integration, Maximize ROI through budget management and vendor selection, Define and report on high-level event success metrics
Seniority
Senior, hands-on IC with team management