Manager, Commercial Marketing Sportstyle
Core
Lead commercial marketing efforts for PUMA's Performance and Sportstyle categories across Australia and New Zealand, driving trade and retail execution to move product and culture.
Role type
Manager, Commercial Marketing
Builds
Integrated trade and retail marketing plans, seasonal campaigns, and local retail toolkits for wholesale, full-price stores, outlets, ecommerce, concessions, and pop-ups.
Domain
Sportswear retail marketing in Australia and New Zealand
Deliverable
product features
Required skills
Strategic planning, project management, stakeholder management, campaign execution, post-campaign reporting, competitor analysis, GTM planning
Preferred skills
Sustainability strategy, channel innovation, social media storytelling alignment
Technologies
MS Office, Photoshop
Responsibilities
Develop integrated trade and retail marketing plans; Activate seasonal launches across Performance and Sportstyle; Manage seasonal marketing calendars; Deliver campaigns on time and budget; Create local retail toolkits; Produce post-campaign reporting; Partner with Brand Marketing, Retail, Sales, and other internal teams; Support GTM sell-in presentations; Monitor competitor activity.
Seniority
Mid-level Manager (3-5 years experience)