Senior Manager Global Retail Category Planning
Core
Drives global merchandising strategy for a specific category across Direct-to-Consumer channels, ensuring a commercially strong and differentiated product offer across Full Price Stores, Factory Outlets, and E-commerce.
Role type
Senior Manager, Global Retail Category Planning
Builds
DTC-specific assortment strategies, product lifecycle management, and channel segmentation frameworks.
Domain
Sportswear retail / Fashion merchandising
Deliverable
product features
Required skills
Assortment strategy, product lifecycle management, data-driven decision-making, retail KPI analysis, commercial acumen, stakeholder management, strategic thinking.
Preferred skills
DTC/Retail merchandising experience, sportswear industry knowledge, localization expertise.
Responsibilities
Define assortment principles across E-commerce, Full Price Stores, and Factory Outlet channels; Develop assortment frameworks covering product flow, depth, breadth, and price points; Monitor key business metrics such as sell-through, margin, and inventory productivity; Partner with Global GTM, Product Merchandising, Planning, Marketing, and Retail Marketing teams; Provide frameworks and strategic guidance to regional merchandising teams.
Seniority
Senior, hands-on IC with strategic oversight