Marketing Executive
Core
Develop and execute go-to-market strategies, demand generation campaigns, and customer engagement initiatives for AI & Data Analytics solutions in the corporate market.
Role type
B2B Marketing Executive
Builds
Go-to-market strategies, demand generation campaigns, localized marketing content, and customer engagement programs for AI & Data Analytics products.
Domain
B2B Technology / Artificial Intelligence & Data Analytics
Deliverable
product features
Required skills
Go-to-market planning, demand generation, campaign execution, content localization, sales alignment, project management, business acumen
Preferred skills
Pharmaceutical/healthcare industry experience, product localization, marketing automation, event marketing
Technologies
Marketing automation platforms, event management tools
Responsibilities
Develop and execute go-to-market strategies for assigned products; Drive demand generation and audience acquisition campaigns; Create and localize marketing content; Partner with sales teams to align activities with customer needs; Support customer engagement initiatives, events, and webinars; Monitor campaign performance and market trends to optimize effectiveness.