Portfolio Marketing Manager
Core
Lead global marketing programs for the Sensing, Safety, & Industrial Components portfolio to drive growth through go-to-market strategy, product launches, and demand generation.
Role type
Senior IC Portfolio Marketing Manager
Builds
New solutions and customer adoption for industrial automation components
Domain
Industrial automation, manufacturing, intelligent devices
Deliverable
product features
Required skills
Go-to-market strategy, product launch execution, demand generation, sales enablement, cross-functional leadership, B2B marketing, market opportunity identification, content creation, partner engagement
Preferred skills
5+ years commercial marketing experience, AI-enabled marketing tools, industrial automation domain knowledge, global organization experience
Technologies
AI-enabled marketing tools, digital technologies
Responsibilities
Develop marketing strategies supporting portfolio growth, lead go-to-market planning for product launches, partner with Sales and Business Units for positioning, identify market opportunities and trends, create sales enablement tools and content, oversee customer-facing marketing content, translate technical capabilities into customer messaging
Seniority
Senior, hands-on IC