Performance Marketing Manager
Core
Own SEO strategy with AI search readiness and develop end-to-end marketing strategies for business banking products.
Role type
Performance Marketing Manager (Product Marketing focus)
Builds
Business checking and savings products, go-to-market plans, and cross-channel content strategies
Domain
Banking / Digital Account Opening
Deliverable
product features
Required skills
SEO strategy, value proposition development, go-to-market planning, creative asset review, competitor analysis, cross-channel campaign execution
Preferred skills
Product marketing in tech-forward culture, multi-channel marketing planning and execution
Technologies
Search engines, analytics tools, creative management platforms
Responsibilities
Lead unpaid search engine optimization (SEO) strategy and execution; Develop and maintain value propositions for core banking products; Review creative assets for consistent messaging; Partner with channel leads on integrated campaign strategies; Develop cross-channel go-to-market plans for new products; Analyze competitor product and messaging strategies
Seniority
Manager, strategic execution
