Senior SEO (Search Engine Optimization) Manager
Core
Define and execute all-up SEO and AI SEO strategy for GitHub's business and Developer audiences, driving organic and AI search growth.
Role type
Senior SEO Manager
Builds
Organic search and AI search growth channels for GitHub's Developer audience
Domain
Developer tools / SaaS / Search Engine Optimization
Required skills
keyword research, competitive analysis, SEO trend monitoring, stakeholder advocacy, performance reporting, project management, budget management, KPI analysis, executive communication
Preferred skills
integrated marketing strategy, event management, business planning, marketing operations
Technologies
Ahrefs, Google Search Console, Adobe Customer Journey Analytics
Responsibilities
Conduct keyword research and competitive analysis to identify growth opportunities; monitor SEO and AI SEO trends and algorithm changes; advocate for SEO and AI SEO within Marketing; monitor and report on SEO performance using analytics tools; manage integrated marketing program execution planning; analyze KPIs and share insights to advance business impact; recommend actions to executive leaders based on performance data; drive medium complexity projects with detailed planning and budget management; develop and execute communication plans to share progress and learnings
Seniority
Senior, hands-on IC with strategic oversight