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Manager Social Media

Grand Rapids, MI💼 Full-time🗓 2026-09-14 → 2026-09-26

Core

Lead a team to create human, useful, and platform-native content that earns attention, builds trust, and supports business priorities for Corewell Health across organic social media channels.

Role type

Manager, Social Media & Corporate Communications

Builds

Organic content strategy and execution for social media, website, corporate publications, advertising, and marketing campaigns.

Domain

Healthcare / Social Media Marketing

Deliverable

product features

Required skills

Strategic marketing and communication solutions, team leadership and development, budget management, project management, vendor management, audience insights analysis, performance data interpretation, 360-degree audience outreach planning, system and service line messaging coordination.

Preferred skills

Human centric design, analytics implementation, stakeholder relationship building.

Technologies

Social media platforms, Corewell Health website, InSite, analytics tools.

Responsibilities

Develop, implement, and manage the corporate communications function; lead and train the marketing and communications team; coordinate messaging across multiple platforms; measure marketing success using data and KPIs; manage timelines and budgets for marketing initiatives.

Seniority

Manager, hands-on leadership

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