Executive Director of Marketing and Communications - Bursky School of Public Health
Core
Develop and manage a strategic communications and marketing program to build the reputation and increase visibility of the Bursky School of Public Health.
Role type
Executive Director of Marketing and Communications
Builds
External reputation, internal culture, and digital presence for a public health school
Domain
Higher Education / Public Health
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Strategic marketing and communications planning, execution, and measurement, Media relations and public relations strategy, Brand strategy and integrated marketing campaigns, Team management and development, Data analysis for marketing evaluation, Content strategy and calendar management
Preferred skills
Master's degree in Marketing, Communications, or Public Relations, Thought leadership strategy formulation, Large-scale project management, Exceptional writing and editing skills, Stakeholder relationship management
Technologies
CRM Databases, Multimedia production tools, Web and social media platforms
Responsibilities
Create and implement annual external strategic communications and marketing plans, Lead media relations and public relations strategy, Oversee a team of eight communications staff, Manage the school's website and digital presence, Coordinate student recruitment marketing, Develop internal communications plans and newsletters, Oversee photography, videography, and annual magazine production
Seniority
Executive, strategic leadership & team management
