Customer/Trade Marketing Specialist
Core
Planning and coordinating marketing activities for the PSR channel in Poland to support business growth and brand presence at the point of sale.
Role type
Trade Marketing Specialist
Builds
Trade promotions, in-store activation campaigns, and point-of-sale materials for PSR customers and partners.
Domain
Consumer Packaged Goods (Pet Food)
Deliverable
product features
Required skills
Trade marketing, Integrated marketing, Project management, Budget management, ERP (SAP) usage, Data analysis
Preferred skills
Digital marketing, Negotiation, New product launch execution
Responsibilities
Develop and monitor trade promotions and in-store activation campaigns; Plan and manage production of point-of-sale materials; Coordinate company events in the PSR channel; Track marketing budget; Analyze marketing plan results; Collaborate with cross-functional teams and agencies.