Regional Marketing Manager - Bioprocess (NorthEast & Canada)
Core
Translate global marketing strategy and partner with local commercial teams to drive regional growth through customer insight, demand creation, and funnel acceleration in the bioprocess life sciences sector.
Role type
Regional Marketing Manager (Bioprocess)
Builds
Regional demand generation plans, customer engagement programs, and integrated marketing campaigns for bioprocess solutions.
Domain
Life Sciences / Biotechnology / Diagnostics
Deliverable
product features
Required skills
Marketing strategy execution, demand generation, event management, CRM utilization, market intelligence analysis, project management, stakeholder alignment
Preferred skills
Experience in matrixed environments, knowledge of the marketing funnel to sales process
Technologies
CRM systems, Danaher Business System (DBS) tools
Responsibilities
Develop and execute regional demand generation plans; Partner with commercial teams to identify target accounts and define growth opportunities; Lead planning and execution of customer engagement programs and events; Collaborate with Product and Content Marketing to deliver integrated campaigns; Measure and optimize marketing performance through funnel analysis and market intelligence.
Seniority
Mid-Senior, hands-on IC