Director - VD Expansion Business Development & Operations
Core
Lead strategic initiatives to drive growth in the Consumer Electronics eCommerce business by transitioning from a destination-based to a distribution-based commerce model.
Role type
Director, eCommerce Business Development & Operations
Builds
A centralized eCommerce hub supporting six commercial pillars: Owned DTC, 3P Marketplace, Social Commerce, AI & LLM Commerce, Carrier Commerce, and SMB Ecosystem.
Domain
Consumer Electronics / eCommerce / Digital Distribution
Deliverable
product features
Required skills
Business development, operations management, external partnership management, go-to-market strategy, consumer experience journey evaluation, inventory planning, sports marketing execution
Preferred skills
eCommerce and digital marketing experience, leadership of cross-functional teams, familiarity with major carrier and marketplace partners
Technologies
Unified API, inventory systems, data infrastructure, AI/LLM platforms
Responsibilities
Build new business frontiers for new channels; own key strategic projects for 2026-2027; manage big external partnership deals with carriers, social platforms, payment partners, and marketplaces; develop and execute go-to-market strategies for new product launches and distribution channels; evaluate customer experience journeys and inventory planning; execute sports marketing programs and content awareness strategies.
Seniority
Director, strategic leadership
