Buyer, Programmatic
Core
Own strategy and planning, set up and activate programmatic campaigns, and grow revenue for clients across digital platforms.
Role type
Programmatic Buyer
Builds
Programmatic media campaigns and strategies
Domain
Digital advertising / Programmatic media buying
Required skills
Programmatic campaign management, DSP platform expertise, Campaign planning and optimization, Reporting and analysis, Stakeholder collaboration, Problem solving
Preferred skills
Agency experience, Canadian media marketplace knowledge, Tagging and ad serving tools
Technologies
DV360, Amazon, Teads/TAM, The Trade Desk (TTD), Excel, PowerPoint
Responsibilities
Participate in campaign discussions and create RFPs, Ensure media plan requirements are communicated and entered accurately, Set up and oversee programmatic campaigns, Manage campaigns from briefing to post-reporting, Review and flag challenges in live campaigns, Complete post-launch audits and optimizations
Seniority
Junior to Mid-level, hands-on IC