Senior Paid Search Specialist
Core
Drive and optimize paid search campaigns for a client portfolio to deliver performance results for strong brands.
Role type
Senior Paid Search Specialist
Builds
Paid search campaigns and strategies for client portfolios
Domain
Digital marketing, performance advertising
Deliverable
client delivery
Required skills
Google Ads, Microsoft Ads, Google Analytics, SA360, data analysis, performance optimization, client advisory, Excel, structured prioritization
Preferred skills
Experience with digital media and new technologies
Responsibilities
Plan, set up, and optimize Google Ads and Bing Ads campaigns; Develop and execute paid search strategies; Work data-driven with performance optimization based on KPIs; Reporting and insights to clients; Maintain ongoing client dialogue as a consultant; Contribute to testing and implementation of new technologies and methods