Project Manager Innovation
Core
Lead innovation and branded content projects for clients across various sectors, managing the full cycle from concept to execution and measurement.
Role type
Innovation Project Manager
Builds
Branded content initiatives, media campaigns, and brand experiences
Domain
Advertising, Media, Marketing
Deliverable
product features
Required skills
Project management, client presentation, strategic proposal development, OOH/DOOH media expertise, branded content knowledge, cross-functional coordination, trend analysis, stakeholder management
Preferred skills
Experience in entertainment and lifestyle sectors, cultural trend identification, autonomous multi-project management
Technologies
OOH, DOOH, TV advertising formats
Responsibilities
Lead innovation and branded content projects autonomously; Manage the full project lifecycle from conceptualization to execution and measurement; Coordinate internal and external multidisciplinary teams; Develop and present strategic innovative proposals to clients; Design and implement special actions across different media and channels; Identify innovation opportunities within the media ecosystem; Manage projects linked to OOH/DOOH, content, and brand experiences; Collaborate with strategy, creativity, and media teams; Analyze consumption trends in entertainment, culture, and music; Build brand territories connecting consumer passions with client communication goals