Senior Manager, Influencer Marketing
Core
Lead influencer marketing campaigns end-to-end as the primary client contact, developing strategies, managing budgets, and mentoring junior team members.
Role type
Senior Manager, Influencer Marketing
Builds
Influencer marketing campaigns and strategies for clients
Domain
Digital Marketing / Influencer Marketing
Deliverable
product features
Required skills
Influencer marketing strategy, project management, team leadership, budget management, contract negotiation, data analysis, compliance management (FTC guidelines), cross-functional collaboration
Preferred skills
Experience with CreatorIQ or Captiv8, proficiency in PowerPoint/Excel/Word
Responsibilities
Serve as primary day-to-day client contact, develop and optimize influencer strategies, forecast campaign impact and KPIs, review and guide creative concepts, manage and mentor junior team members, support influencer negotiations and legal coordination, oversee budgets and compliance, analyze performance data, identify process improvements
Seniority
Senior Manager, hands-on leadership