Group Head : Account Manager
Core
Build and manage client relationships across FMCG, Retail, Consumer, Rural, and Lifestyle sectors while driving experiential, retail, and event-led marketing solutions.
Role type
Senior Account Manager (Experiential & Event Marketing)
Builds
On-ground activations, brand experiences, events, launches, and consumer engagement campaigns for FMCG and retail clients.
Domain
Marketing / Experiential Marketing / Retail Marketing
Deliverable
product features
Required skills
Client servicing, Business development, Experiential marketing, Event management, Rural marketing, Retail marketing, Stakeholder management, Project management, Vendor management, Campaign execution
Preferred skills
Experience in rural markets, Regional activations, Consumer engagement programs
Technologies
None stated
Responsibilities
Build and manage strong relationships with clients across FMCG, Retail, Consumer, Rural and Lifestyle sectors; Conceptualize and execute on-ground activations, brand experiences, events, launches and consumer engagement campaigns; Plan and execute rural marketing initiatives, market activations and consumer engagement programs; Collaborate with Creative, Strategy, Operations, Production, Analytics and Client Servicing teams to deliver integrated campaigns.
Seniority
Senior, hands-on IC
