Senior MarTech Consultant (Braze) (m/f/d)
Core
Lead the implementation of Braze and other marketing automation technologies for global clients, translating business requirements into solution designs and lifecycle programs.
Role type
Senior MarTech Consultant (Marketing Automation)
Builds
Customer lifecycle programs, cross-channel journeys, and MarTech solution architectures
Domain
Digital Marketing / Customer Experience / MarTech
Deliverable
product features
Required skills
Braze platform expertise, marketing automation strategy, segmentation logic, data schema design, HTML, SQL, Liquid templating, API integration, client advisory, technical mentoring
Preferred skills
Experience with Salesforce, Adobe, or HubSpot, knowledge of CDPs and data layers
Technologies
Braze, Salesforce, Adobe, HubSpot, SQL, Liquid, HTML
Responsibilities
Design cross-channel customer journeys and lifecycle campaigns, lead MarTech solution design including segmentation and event structures, advise clients on Braze features, act as subject matter expert in workshops, contribute to strategic MarTech capability development, mentor junior team members
Seniority
Senior, hands-on IC with mentoring responsibilities
