Braze Lead
Core
Lead the design and implementation of a scalable Braze marketing automation solution, developing data models, audience segmentation, and automation strategies.
Role type
Lead Marketing Automation Engineer (Braze)
Builds
Marketing automation campaigns, data models, and automation workflows for client delivery
Domain
Digital Marketing / Marketing Technology
Deliverable
product features
Required skills
Braze platform implementation, SQL (complex queries, joins), API Integrations (REST/SOAP), process automation, code reviews
Preferred skills
Experience with SFMC or Adobe Campaign, Programming (Javascript, Java, VB, C#, PHP), Partner Led Onboarding
Technologies
Braze, SQL, REST, SOAP, FTP
Responsibilities
Design and configure Braze campaigns, troubleshoot technical/functional issues, conduct code reviews, mentor junior developers, optimize data models and segmentation strategies
Seniority
Senior, hands-on IC with mentorship responsibilities