Senior - Channel Execution (AJO)
Core
Senior channel execution specialist building, testing, deploying, and optimizing complex customer communications, journeys, and digital experiences across channels.
Role type
Senior IC marketing technology engineer (channel execution)
Builds
Scalable customer communication solutions, digital experiences, and journey orchestration workflows
Domain
Financial services / Digital marketing technology
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Adobe Experience Platform (AEP) Journey Orchestration, Liferay Digital Experience Platform (DXP), Content Management, Channel Planning, Root Cause Analysis (RCA)
Preferred skills
Adobe Journey Optimizer, Adobe Experience Manager, Movable Ink
Technologies
Adobe Experience Cloud, Liferay, Movable Ink
Responsibilities
Execute and optimize complex customer communications and digital experiences; Lead test-and-learn initiatives for channel effectiveness; Partner with cross-functional teams to develop scalable channel solutions; Lead implementation of new channel capabilities and process improvements; Apply channel execution controls and governance practices; Guide and mentor associates on channel expertise
Seniority
Senior, hands-on IC with mentorship responsibilities
