Social Media Specialist
Core
Designing and scaling an employee advocacy program to amplify the Cohesity brand through employee-led social content.
Role type
Social Media Specialist (Employee Advocacy)
Builds
Employee advocacy program, social content, and engagement campaigns
Domain
Cybersecurity / Enterprise Data Security
Deliverable
product features
Required skills
Employee advocacy program management, social media strategy, content creation, training design, social analytics, cross-functional collaboration
Preferred skills
Experience with ambassador programs, familiarity with B2B tech/cybersecurity, AI tool proficiency
Technologies
LinkedIn, X, Instagram, Sociabble, Sprout Social, Hootsuite
Responsibilities
Own the full lifecycle of the employee advocacy program, create structured onboarding and trainings, design creative contests and recognition programs, write shareable content for employees, track program performance and optimize based on data
Seniority
Mid-level, hands-on IC
