Senior Digital Communications Consultant
Core
Implementing and delivering digital communications strategies for customer-facing portals, managing day-to-day operations of the digital communications team, and coordinating content to meet business goals.
Role type
Senior Digital Communications Consultant
Builds
Digital communications strategies and content for member, provider, employer, broker, and employee portals
Domain
Health insurance / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
digital communications strategy, content coordination, editing, project management, web analytics, e-business reporting, usability concepts, user research methodologies, electronic marketing technology, CRM, integrated marketing strategies, segmentation, testing strategies, MS Office Products
Preferred skills
search engine optimization, tagging, source codes, health insurance experience, marketing delivery platforms, content management systems
Technologies
Web 2.0, social media, email marketing, analytics tools, MS Office (Word, Excel, PowerPoint, Publisher, Access, Teams, OneDrive)
Responsibilities
Implement digital communications strategy for customer-facing portals, handle day-to-day operations of the digital communications development and operation team, coordinate and edit content for digital channels, compile data for reporting on digital campaign results, manage multiple projects simultaneously
Seniority
Senior, hands-on IC