Digital Marketing & Communication Manager
Core
Manage and optimize digital marketing channels, campaigns, and content across Asia to drive brand awareness, lead generation, and business growth.
Role type
Manager, Digital Marketing & Communications
Builds
Integrated marketing campaigns, website experiences, and customer engagement journeys across multiple Asian markets
Domain
Digital Marketing / Regional Business Development
Deliverable
product features
Required skills
Digital marketing strategy, campaign execution, website management, SEO, performance analytics, lead generation, marketing automation, vendor management, project management
Preferred skills
B2B environment experience, CRM/lead management platforms, Adobe Creative Suite, agency management
Technologies
Marketing automation platforms, CRM systems, analytics platforms, CMS, paid media platforms
Responsibilities
Develop and execute digital marketing strategies; manage and optimize digital channels including social media, email, and paid media; oversee website management and digital experience; track and analyze campaign performance against KPIs; manage relationships with agencies and external vendors
Seniority
Manager, hands-on IC
