Senior Marketing Director
Core
Lead segment marketing, portfolio management, and innovation for Ecolab's Institutional North America Lodging, Long-Term Care, and Facilities business, translating customer insights into differentiated value propositions and a multi-year innovation roadmap.
Role type
Senior Marketing Director (Segment, Portfolio & Innovation)
Builds
Ecolab-branded and distributor co-branded product lines and programs for hotels, senior living, skilled nursing, education, government, and commercial spaces.
Domain
B2B Industrial Cleaning / Institutional Services
Required skills
Strategic planning, portfolio management, innovation strategy, go-to-market strategy, team leadership, financial acumen, stakeholder management, brand management, lifecycle management, sales activation
Preferred skills
MBA, B2B marketing in Hospitality/Healthcare/Facilities, integrated campaign execution, digital marketing, external partnership building
Technologies
None explicitly stated
Responsibilities
Contribute to short-, mid-, and long-term marketing strategy; Own the North America product portfolio strategy; Lead the innovation strategy and 3–5 year pipeline; Lead go-to-market and sales activation strategy; Lead, inspire, and develop a high-performing team of approximately 9 marketers.
Seniority
Senior, hands-on IC with leadership responsibilities