Executive Marketing
Core
Execute TRUMPF India's annual marketing plan to build thought leadership, brand visibility, and demand generation across sheet metal, laser technology, and electronics segments.
Role type
Senior Marketing Manager (B2B Industrial)
Builds
Production marketing campaigns, brand assets, and sales enablement materials
Domain
Industrial manufacturing (lasers, machine tools, electronics)
Deliverable
Product features
Required skills
Annual marketing plan execution, thought leadership development, brand management, event coordination, digital campaign management, content writing, data hygiene management, stakeholder coordination
Preferred skills
Technical background in Mechanical/Manufacturing Engineering, experience with SAP C4C, proficiency in Adobe/Canva, AI tool usage for content generation
Technologies
SAP C4C, Typo3, Canva, Adobe, ChatGPT, Claude
Responsibilities
Execute planned marketing activities (exhibitions, seminars, social media, PR) on schedule and budget; Establish brand visibility via industry publications and webinars; Maintain data hygiene in C4C; Manage website and social media channels; Support trade fair execution; Generate leads through sales enablement campaigns
Seniority
Senior, hands-on IC
