Marketing Specialist (Digital Marketing)
Core
Coordinate and execute strategic digital marketing initiatives, manage trade shows, and support global sales teams for DTS products in automotive safety, aerospace, and biomechanics.
Role type
Marketing Specialist (Digital Marketing & Events)
Builds
Digital campaigns, event experiences, and brand visibility for DTS products.
Domain
B2B Marketing, Automotive Safety, Aerospace & Defense, Biomechanics
Deliverable
product features
Required skills
Digital campaign execution, Trade show/event planning, HubSpot, WordPress/HTML, SEO/Google Ads, Social media management, Budget & vendor management, Technical product translation, Copywriting
Preferred skills
Graphic design, Salesforce, Project management tools (Asana), AI tools
Technologies
HubSpot, WordPress, HTML, Google Ads, Asana, Salesforce
Responsibilities
Coordinate digital marketing campaigns across email, web, and social channels; Plan and execute 10-12 annual trade shows and events; Manage marketing budget and vendor purchases; Optimize SEO and paid search campaigns; Create and manage social media content; Translate complex technical information into clear marketing copy.
Seniority
Mid-level, hands-on IC