New Graduates 2027: Brand Manager
On-site
Core
Develop marketing plans and drive innovation to win consumer preferences across product awareness, purchase, and usage.
Role type
Entry-level Brand Manager
Builds
Marketing plans, brand strategies, and holistic communication plans
Domain
Consumer Goods / FMCG
Deliverable
product features
Required skills
Strategic thinking, Analytical thinking, Innovation, Brand growth, Cross-functional collaboration
Preferred skills
Data and insights leverage, Creativity
Responsibilities
Identify consumer, shopper, and customer insights; Execute marketing tactics; Guide brand vision and strategy; Drive product and commercial innovations.
Seniority
Entry Level, New Grad