Associate Marketing Manager
Core
Support planning, execution, optimization, and reporting of digital marketing programs across paid search, local search, and video advertising channels.
Role type
Associate Marketing Manager (Digital/Paid Search)
Builds
Digital marketing campaigns and performance reports for residential windows and doors brands
Domain
Home improvement / Residential construction
Required skills
Paid search management, vendor management, data analysis, campaign auditing, reporting, Google Ads, Microsoft Ads, YouTube Ads, Google Business Profile, Local Services Ads, Google Analytics, Power BI, Data Studio
Preferred skills
Digital agency experience, PPC campaign auditing tools, process documentation, strategic testing
Technologies
Google Ads, Microsoft Ads, YouTube, Google Business Profile, Local Services Ads, Google Analytics, Power BI, Data Studio
Responsibilities
Manage vendor communications and validate campaign performance; Prepare weekly performance reports and variance analysis; Conduct audits of paid search accounts; Oversee YouTube and Local Services Ads campaigns; Lead PPC testing and landing page optimization initiatives.
Seniority
Mid-level, hands-on IC