SENIOR PROJECT MANAGER, MARKETING INVESTMENT AND TRANSFORMATION OFFICE (MITO)
Core
Designing, implementing, and evolving mechanisms for Marketing to manage investments as a strategic portfolio, overseeing priority setting, capital allocation, and performance management.
Role type
Senior Project Manager, Marketing Investment and Transformation Office
Builds
Strategic marketing portfolio governance, performance scorecards, and transformation initiatives
Domain
Corporate Strategy / Marketing Finance / Organizational Transformation
Deliverable
dashboards & analysis
Required skills
Portfolio management, capital allocation, strategic planning, organizational transformation, executive governance, financial planning, change management, data analysis, stakeholder influence
Preferred skills
Experience in enterprise PMO, investment prioritization, zero-based budgeting
Technologies
None explicitly stated
Responsibilities
Define and operate marketing portfolio governance model; Develop and maintain marketing scorecard aligned with business results; Lead the annual marketing planning process; Oversee portfolio of marketing transformation initiatives; Produce executive analyses for the executive committee and board of directors; Facilitate quarterly portfolio reviews
Seniority
Senior, hands-on IC with strategic partner responsibilities