Associate Brand Manager/ Brand Manager (Forxiga)
Core
Execute product strategies and marketing campaigns for Forxiga to ensure strong market presence and support sales targets.
Role type
Brand Manager (Pharmaceuticals)
Builds
Marketing campaigns and advocacy programs for prescription medicines
Domain
Biopharmaceuticals / Diabetes care
Deliverable
product features
Required skills
Product strategy execution, Key opinion leader (KOL) development, Cross-functional collaboration, Brand performance monitoring, Budget control, Pharmaceutical industry knowledge
Preferred skills
Strategic thinking, Judgment, Influencing skills, Prior sales experience
Technologies
None stated
Responsibilities
Develop strategic plans for Forxiga, Execute marketing campaigns, Identify and mobilize key opinion leaders, Collaborate with sales and other functions to achieve market share, Monitor brand performance and control A&P budget
Seniority
Mid-level (5+ years experience)
