Senior Director, Marketing - Renal
Core
Lead the Renal Marketing Team to develop and execute brand strategy, aligning scientific capabilities with commercial objectives to impact patient lives.
Role type
Senior Director, Marketing (Therapeutic Area)
Builds
Brand strategy, go-to-market plans, evidence-based content, and multi-channel media campaigns for Renal medicines.
Domain
Pharmaceutical / Healthcare / Renal Therapeutics
Deliverable
product features
Required skills
Strategic brand planning, cross-functional leadership, P&L management, data-driven marketing, stakeholder influence, talent acquisition and development, financial acumen, market trend analysis.
Preferred skills
Advanced degree in Business/Marketing/Science, executive presence, storytelling, HCP and consumer brand strategy execution, ambiguity navigation.
Technologies
Data analytics platforms, social media tools, performance dashboards.
Responsibilities
Lead end-to-end brand strategy development and execution; manage cross-functional brand P&L and resource allocation; build KOL advocacy and industry alliances; oversee multi-channel media measurement and analytics; acquire and develop marketing talent; translate innovative concepts to execution and scale.
Seniority
Senior Director, strategic leadership & team management
