Franchise Head
Core
Lead the development and implementation of franchise marketing strategy to drive sustainable business growth and ensure commercial objectives are met in the Andean cluster.
Role type
Senior franchise head (pharmaceutical marketing)
Builds
Franchise business growth and commercial performance
Domain
Pharmaceutical industry, marketing, and sales
Required skills
Strategic planning, P&L management, team leadership, data-driven decision making, digital competencies, stakeholder management, talent management, scientific communication, demand planning, cross-functional collaboration
Preferred skills
Experience in pharmaceutical franchise management, advanced English proficiency, knowledge of Key Opinion Leaders (KOLs) and scientific societies
Technologies
Teams, Copilot, AZChatGPT, PowerPoint, Power BI
Responsibilities
Lead franchise strategy and portfolio management, articulate brand strategy, manage P&L and marketing mix, coordinate field execution and territory planning, develop team capabilities, monitor performance indicators, manage talent lifecycle, design communication strategies, build relationships with KOLs, ensure corporate compliance
Seniority
Senior, hands-on IC
