Surgical Regional Marketing Head - SEA
Core
Lead regional marketing strategy, competitive analysis, and product launches for Alcon's eye health portfolio across Southeast Asia (SEA), managing LE and distributor markets.
Role type
Senior Regional Marketing Head (Healthcare)
Builds
Regional marketing campaigns, new product launches, and marketing capability frameworks for the SEA cluster.
Domain
Healthcare / Medical Devices / Eye Health
Deliverable
product features
Required skills
Strategic marketing, team leadership and talent development, KOL relationship building, market segmentation and targeting, competitive analysis, launch management, data analytics
Preferred skills
Creative ideation, modern marketing tools adoption, governance establishment
Technologies
Modern marketing tools and analytics capabilities
Responsibilities
Drive deep competitive analysis and market intelligence; Develop compelling value propositions and coordinate responses to competitor activities; Oversee structured launch planning, readiness, and post-launch optimization; Set regional marketing capability frameworks and lead talent development; Establish standard processes, templates, and governance for the marketing function.
Seniority
Senior, hands-on IC with leadership responsibilities